Pratham Mahajan - Inbound Marketer & SEO Specialist

Roku Business Model: Trojan Horse of Streaming: Deconstructing the Billion-Dollar Company

Roku, Inc. has achieved a rare feat in the hyper-competitive tech landscape: it built a dominant hardware business only to transform itself into a more dominant, high-margin Platform business. Many…

Pratham Mahajan November 27, 2025

Brand Stories Marketing Strategy Platform Strategies

Starbucks Marketing Strategy: The Secret Recipe Behind a $100 Billion Coffee Empire

Starbucks. The name alone conjures the comforting aroma of roasted beans, the sight of a familiar green logo, and the satisfying feeling of sipping a meticulously crafted beverage. But here's…

Pratham Mahajan November 27, 2025

SWOT

Netflix PESTLE Analysis (2025): A Complete Strategic Breakdown

Netflix is not just a streaming service it’s a global entertainment powerhouse influencing culture, creativity, and viewing habits worldwide. But its success depends on more than content and decisions made…

Pratham Mahajan November 27, 2025

Marketing Strategy Platform Strategies Retention & CX

Netflix’s Current Marketing Strategy (2025): A Complete Breakdown

Netflix remains one of the world’s most influential entertainment brands, even in a hyper-competitive streaming market. Platforms like Disney+, Prime Video, Apple TV+, YouTube, and regional OTT players are constantly…

Pratham Mahajan November 27, 2025

SWOT

Netflix SWOT Analysis: Strengths, Weaknesses, Opportunities & Threats Explained

If you’ve ever watched a Netflix show and wondered, “How does this company stay so dominant despite so many competitors?” a SWOT analysis is the best way to understand it.…

Pratham Mahajan November 27, 2025

Ads & Marketing Platform SEO Tutorials

Pinterest Marketing Strategies: How to Use Pinterest to Grow Your Brand

Pinterest marketing works best when you combine SEO-focused Pins, high-quality visuals, keyword-rich boards, shoppable product Pins, consistent posting, and audience-focused idea pins. Pinterest is a visual search engine, so you…

Pratham Mahajan November 26, 2025

Business Models Marketplace Models

Inside Pinterest’s Business Model: How Pinterest Actually Makes Money

Pinterest makes money mainly through advertising, where brands pay to show promoted Pins to users who are actively searching for ideas, products, and purchase inspiration. The platform also earns from…

Pratham Mahajan November 26, 2025

Ads & Marketing Selling on Platforms Tutorials

How to Use Snapchat for Business Marketing?

If you think Snapchat is only for teenagers sending disappearing snaps, you’re missing a huge marketing opportunity. Over the last few years, I’ve realised that Snapchat has quietly become a…

Pratham Mahajan November 24, 2025

Marketing Strategy Platform Strategies Retention & CX

How Does Snapchat Market Itself? Inside Snapchat’s Unique Marketing Strategy

When most people think about Snapchat, they imagine disappearing photos, streaks, and AR lenses. But behind the fun features, Snapchat runs one of the smartest and most targeted marketing strategies…

Pratham Mahajan November 24, 2025

Business Models Subscription Models

Inside Snapchat’s Business Model: How Snapchat Actually Makes Money

If you look at Snapchat from the outside, it feels like a fun photo-sharing app where people send disappearing snaps. But inside the company?It’s a data-driven, ad-powered, creator-friendly, and AR-first…

Pratham Mahajan November 24, 2025