Analytics Archives - PratsDigital

Futuristic Business Intelligence Trends: The Future of Business Analytics

Businesses in market cannot depend only on instinct. Decisions need to be backed by data and this is where business intelligence (BI) steps in. With the rise of big data,…

Pratham Mahajan August 26, 2025

Analytics

What is Intelligent Analytics? Meaning, Types, Applications

Data has become the backbone of decision making for businesses, governments, and even individuals. But simply having access to raw data is not enough. Organizations today need smarter ways to…

Pratham Mahajan August 26, 2025

Analytics Marketing

What is Marketing Analytics in Digital Marketing? Meaning, Importance, Types

Current generation is digital first, every brand wants to know whether their marketing campaigns are truly making an impact. Are ads reaching the right people? Is content driving conversions? Which…

Pratham Mahajan August 21, 2025

Colored pencils and letters spelling 'ANALYTICS' on a textured background with a hand.

Analytics Google Analytics Marketing

10 Reasons Why SEO Specialists Should Master Google Analytics

If you are an SEO specialist, you already know the importance of tracking rankings, keywords, and backlinks. You already know SEO is not just about ranking higher; it’s about understanding…

Pratham Mahajan April 30, 2025