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eCommerce Marketing

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how to run an inbound marketing campaign step by step
Posted ineCommerce Marketing

How to Run an Inbound Marketing Campaign

Inbound marketing has become one of the most effective ways to grow a business online. Instead of interrupting potential customers with ads, cold calls, or pushy sales tactics, inbound marketing…
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Posted by Pratham Mahajan September 20, 2025
what an inbound marketing agency does and how it can help your business attract, engage, and convert customers.
Posted ineCommerce Marketing

What Is an Inbound Marketing Agency?

If you’ve been exploring ways to grow your business online, you’ve probably come across the term “inbound marketing agency.” But what exactly does it mean, and how can it help…
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Posted by Pratham Mahajan September 20, 2025
Why Is Goal Setting Important to Inbound Marketing?
Posted ineCommerce Marketing

Why Is Goal Setting Important to Inbound Marketing?

Inbound marketing is powerful it attracts customers naturally through valuable content, trust, and meaningful engagement. But here’s the catch: without clear goals, even the best inbound campaigns can feel like…
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Posted by Pratham Mahajan September 20, 2025
How Can Audience Segmentation Enhance Your Inbound Marketing Efforts?
Posted ineCommerce Marketing

How Can Audience Segmentation Enhance Your Inbound Marketing Efforts?

Inbound marketing is all about attracting people to your brand naturally through valuable content, trust, and meaningful connections. But here’s the truth: no matter how great your content is, it…
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Posted by Pratham Mahajan September 20, 2025
Posted ineCommerce Marketing

Agency Business Model: How It Works and Why It’s Popular in 2025

When you hear the word “agency,” you might think of marketing firms, creative studios, or travel consultants. But the agency business model is much broader than that. At its core,…
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Posted by Pratham Mahajan August 24, 2025
What Is Differentiated Marketing? Benefits, Key Aspects, Examples
Posted ineCommerce Marketing

Understanding Differentiated Marketing Strategy For Businesses

one size fits all marketing just doesn’t work in current market. Customers want products and messages that feel relevant to them not something generic. That’s where a differentiated marketing strategy…
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Posted by Pratham Mahajan August 23, 2025
Team working on marketing strategy using data charts and papers in an office meeting.
Posted ineCommerce Marketing

Which Environment Can Create New Market and New Business Segments?

When we talk about business, most people think success depends only on ideas, money, and execution. But there’s one more powerful factor that shapes whether a new business can grow…
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Posted by Pratham Mahajan August 22, 2025
What is Marketing Analytics in Digital Marketing? Meaning, Importance, Types
Posted ineCommerce Marketing

What is Marketing Analytics in Digital Marketing? Meaning, Importance, Types

Current generation is digital first, every brand wants to know whether their marketing campaigns are truly making an impact. Are ads reaching the right people? Is content driving conversions? Which…
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Posted by Pratham Mahajan August 21, 2025
UrbanClap (Urban Company) Business Model
Posted inContent Marketing eCommerce Marketing

How UrbanClap Works? UrbanClap Business Model Explained

If you live in an metro city, chances are you’ve heard of UrbanClap (now called Urban Company). Need a beautician at home? Call UrbanClap. AC not working? Book a technician…
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Posted by Pratham Mahajan August 20, 2025
Benefit Segmentation in Marketing: Meaning, Importance & Examples
Posted ineCommerce Marketing

Benefit Segmentation in Marketing: Meaning, Importance & Examples

Not all customers buy for the same reasons. Two people might purchase the very same smartphone, but their motivations can be completely different. One may value the camera quality for…
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Posted by Pratham Mahajan August 18, 2025

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